Idolophu yaseJinjiang eNeikeng Phumelela iNdawo “yesixeko saseTshayina sezihlangu, iSlippers Town”

Idolophu yaseJinjiang eNeikeng Phumelela iGanga le"IsiTshayinaSamagabaCinto,SiilippersTeyakho"

Kungekudala, umbutho wesikhumba waseTshayina ubhengeze eluntwini ukuba "isixeko saseTshayina sezihlangu, idolophu yeslippers" isihloko sendawo.yeka Jinjiang Idolophu yaseNeikeng ,  leyongokungathandabuzekiyoiyakhuthaza Jinjiang ishishini leslippers alot entliziyweni.  “Kuliwonga kunye noxanduva kwabo basebenze nzima amashumi eminyaka ukuba baqondwe."Ii-slippers ezincinci kwihlabathi elikhulu,Jinjiang Umzi-mveliso we-slippers uya kuthatha eli thuba ukwandisa ubume bemizi-mveliso, ukwandisa utyalo-mali kwisayensi kunye nobuchwepheshe, kunye nokukhuthazaJinjiang izilayidiishishiniukwandisa ngakumbi kunye nokuphucula. "Eli lilizwi elimxhelo mnye loshishino.

Yintoni ikhubalo lenzayoJinjiang Idolophu yaseNeikeng kufuneka bazuze olu zuko? Kwayeiza njaniJinjiang ishishini leslippersyenza “umthi omdala(ishishini lemveli lemveliso)” vula “intyatyambo entsha(uhlaziyo olutsha)“? Kwaye kuya kwenzeka njani“Idolophu yaseTshayina yee-slippers -Neikeng” Abasebenzi abanxulumene neqela lovavanyo kwayeJinjiang Imboniselo yeslippers kushishino lwangaphakathiJinjiang ishishini leslippers?

Yintoni ikhubalo lenzayoJinjiang Idolophu yaseNeikeng kufuneka bazuze olu zuko?

"Isixeko saseTshayina seZihlangu kunye nedolophu ye-Slippers" uphawu lwesihloko sengingqi, okuJinjiang emva kokuba "isixeko saseTshayina sezihlangu", "idolophu yaseTshayina yempahla yokuzonwabisa", "isixeko se-zipper saseTshayina", "isixeko saseTshayina se-swimsuit", enye "i-brand yesizwe" imbeko.

Ngokweqela lovavanyo, "impembelelo yeqela elicacileyo, ikhonkco lemizi-mveliso elipheleleyo" yeyona nto iphambiliJinjiang ukuphumelela phezulu.

Jinjiang isixeko iphambili kwiphondo Fujian ukwakha zone yezoqoqosho kunxweme olusentshona Strait.Yidolophu kunye nesixeko esinamandla anamandla abanzi kwiPhondo leFujian, kwaye yenye yezona ndawo ziphuhliswe kakhulu kwezoqoqosho kunye nezixeko eTshayina.Iqokelele iqela lamaqela amashishini aqhelekileyo kunye noqoqosho lwabucala njengomzimba oyintloko, njengokuthunga izihlangu, i-textile kunye nempahla, i-ceramics yokwakha, ukutya kunye nesiselo, i-ambulera kunye namathoyizi.Umntu ofanelekileyo ophethe idolophu yaseNeikeng wazisa ukuba kwiminyaka engama-40 edlulileyo yohlaziyo kunye nokuvula, i-Neikeng yenze ipateni yophuhliso "yezihlangu zasempuma kunye ne-porcelain yasentshona", kunye ne-slippers ziye zaba lishishini leentsika zemveli.Ukususela ngo-1980, ngaphakathiIdolophu yaseNeikeng Iislippers ziye zadlula ngendlela engaqhelekanga ukusuka ekusithekeni ukuya kudumo lwehlabathi, kwaye ngokuthe ngcembe zenze iqela elikhulu lemizi-mveliso.“Igama le-'China's Shoe Caumgodial · I-Slippers Idolophu edumileyo 'kukunika ingqalelo kwicandelo lezihlangu kunye nokukhuthaza uphuhliso olungcono lweli candelo”.

“Kwi-70s kunye ne-80s yeeslippers kwiIdolophu yaseNeikeng ithengiswa ikakhulu kwimalike yasekhaya, ukukhawulezisa uphuhliso lwamashishini abucala kwiminyaka engama-90, amashishini amaninzi athatha inxaxheba kwiCanton fair,Idolophu yaseNeikeng I-slippers yaqala iodolo yayo ngenkampani yorhwebo lwangaphandle, kwishishini lamva i-archive yayo evulekileyo imilomo kwihlabathi liphela, oku kuzise ngokwenene ngaphakathiIdolophu yaseNeikeng ii-slippers kwihlabathi liphela. "KwiIdolophu yaseNeikeng kwisizukulwana esidala sabavelisi be-slippers uMnu Zhang wakhumbula, naye ngelo xesha, kwiIdolophu yaseNeikeng Isikali soshishino lwe-slippers ukwandisa ngakumbi, inani lamashishini liyanda, indawo ephumelelayo, eyenziwe kwindawoIdolophu yaseNeikeng slippers urhwebo lwangaphandle ikakhulu, zongezwa kwiintengiso zasekhaya uphawu olukhulu.

Emva kweminyaka engama-40 yophuhliso, iIdolophu yaseNeikeng i-slippers ngokuthe ngcembe yaphuma kwimowudi yemveliso ye-cottage, ukuya ngokubambisana kunye nenkcazo, ukusuka kuyilo, uphuhliso, imveliso yokubumba, ukunikezelwa kwezinto ezikrwada kwimveliso, ukupakishwa, ukuthengisa, ishishini, izinto kunye nokunye kwikhonkco nganye kwikhonkco leshishini elipheleleyo, icandelo elipheleleyo labasebenzi licacile, isakhono sentsebenziswano sibalasele, isikali siyakhula ngokungapheziyo.

Kuxelwe ukuba kukho ngaphezu kwama-590 amashishini abhalisiweyo e-slippersJinjiang, kunye nemveliso yonyaka ngaphezu kwezigidi ezingama-700 izibini kunye nexabiso lemveliso elingaphezulu kwe-10 yeebhiliyoni zeeyuan.Phakathi kwabo, ixabiso lemveliso yamashishini angaphezu kwezigidi ezili-100 zeeyuan, amashishini angama-22, ixabiso lemveliso elingaphezulu kwe-5 yeebhiliyoni zeeyuan ngo-2017,iimveliso zithunyelwa eUnited States, eVietnam, kwiiPhilippines, eIndiya, eMzantsi Afrika, eNtshona Yurophu, kuMbindi Mpuma nakweminye imimandla, isiseko esibalulekileyo semveliso ye-slippers yesizwe.

“Ukuqondwa kweJinjiang Idolophu ye-Neikeng slippers ayikuphela nje ukuqondwa kophuhliso loshishino lwe-slippers kumashumi eminyaka adlulileyo, kodwa kwakhona indawo entsha yokuqala yophuhliso lwemizi-mveliso.Kwisiseko sedolophu edumileyo ye-slippers, ukulima okunzulu kunye nokusebenza ngononophelo, imigangatho engqongqo kunye neemfuno eziphezulu, ingaphakathi.Idolophu yaseNeikeng Umzi-mveliso we-slippers ngokuqinisekileyo unokuphuma kwiimveliso ezidumileyo kunye namashishini adumileyo kunye needolophu zendlela yeqela lemizi-mveliso. "“Utshilo uWang Wenqi, umongameli weZiko loPhando ngeLeather neZihlangu laseTshayina (Jinjiang) Co., LTD.

NjaniJinjiang ishishini leslippersyenza “umthi omdala” uvule “intyatyambo entsha”?

Imbeko "yesiXeko seZihlangu kunye nedolophu edumileyo ye-slippers e-China" inika amashishini ee-slippers ukuzithemba, kodwa abenze baqonde imfuneko kunye nokungxamiseka kwenguqu kunye nokuphucula.Ayinakuphikiswa,Jinjiang Idolophu yaseNeikeng Umzi-mveliso we-slipper ujongene nezinye iindawo zokuvelisa i-slipper zasekhaya ezinje ngokhuphiswano lwe-homogenized, imfazwe yamaxabiso, ukuqokelelwa komngundo, isiphithiphithi senkqubo yabasebenzi kunye nezinye iingxaki ezifanayo.Jinjiang Idolophu yaseNeikeng Ishishini le-slipper "umthi omdala" uvule njani "intyatyambo entsha"?

UGqr. Qin Ge, iqabane letanki yokucinga yabucala etyelele ngaphakathiIdolophu yaseNeikeng slippers ishishini, uxelele iintatheli ukuba xa kuthelekiswa neBrazil kunye nezinye iislippers ezinamandla, ingaphakathiIdolophu yaseNeikeng ishishini leslippers linendawo enkulu yophuhliso.“IngaphakathiIdolophu yaseNeikeng Amashishini e-slippers mancinci kwaye athe saa, ukunqongophala kwamashishini akhokelayo engingqi, kunye nefuthe le-industrial agglomeration ayicaciswanga ngokupheleleyo.Ukongeza, kusekho indawo eninzi yokuphucula ukusebenza kophawu, ukucinga ngoyilo kunye nolawulo. ”

Amashishini amaninzi e-slipper nawo afuna imodeli entsha yophuhliso.Umzekelo,abanye izihlangu amashishini igxininisa kwi-r & d kunye nokuveliswa kwezinto ezintsha, iphucula itekhnoloji kwaye isoloko itshintsha ukusebenza kwezixhobo zePVC, ezinciphisa kakhulu iindleko zeshishini.Ukuthuthuzela, ukukhuselwa kunye nokuthamba kwee-slippers eziveliswa yizinto zayo eziluhlaza zibonwa yimarike.abanye izihlangu ishishinis zi ukubamba imakethi ephezulu kunye neteknoloji, kugxininise kwi-slippers yangaphandle ephezulu, ukuveliswa kwemveliso enesibindi, ukuphuculwa kweteknoloji kunye nokuhlaziywa kwezixhobo, ngaphandle kwendlela yophuhliso eyahlukileyo;Kwelinye icala,abanye izihlangu amashishini igxininise ekulawuleni ikhonkco lokuthengisa kunye nokusebenza kakuhle kweemali.Igxininisa kwiintengiselwano zemali, ifezekisa "ukuthenga okuphantsi kunye nokuthengisa okuphantsi", ithenga izinto eziluhlaza kwixabiso eliphantsi, ithengisa izicathulo ezigqityiweyo ngexabiso eliphantsi kunemarike, kwaye ithatha inzuzo yexabiso kwimeko yenzuzo kwaye iqhuba ukhuphiswano oluphilileyo.

Amashishini e-Neikeng slippers nawo ayaqonda ukuba amashishini "ahamba yedwa", "umntu omnye uhamba kwihlabathi", kuphela ngamashishini ambalwa atyhutyha ishishini akanakuzisa utshintsho olukhulu.Indlela yokugqobhoza?Ngoko ke,Jinjiang Unxibelelwano lukarhulumente kunye namashishini, uphuhliso lweqela lamashishini, ukuphuma kwimeko entsha yoshishino.

Ukuze kuphuhliswe ngcono ishishini le-slippers,NIdolophu yase-eikeng ikwabeke phambili ufezekiso olubanzi lweprojekthi “ezintandathu zokuqala”, ezizezi, ukwakha ipaki yemizi-mveliso, ukwakha imarike yobungcali, ukwakha iqonga le-Intanethi, ukwakha iqela leziseko zophando lwezenzululwazi, ukwakha iqela labakhokelayo. amashishini, ukwakha iqela leemveliso ezidumileyo, kunye nokuphonononga ukuphunyezwa "kombutho + isiseko semveliso + imarike yobungcali" indlela yophuhliso.

Iqela loVavanyo:Jinjiang ii-slippers zinenzuzo yokhuphiswano lwemarike

“Iqela lovavanyo liyayikholelwa loo ntoNeikeng IdolophuJinjiang iqaqambise iingenelo zayo kwishishini le-slipper, kunye nekhonkco leshishini elipheleleyo kunye nendawo yophuhliso ehlala iphuculwe.Ngeenzame ezihlangeneyo zikarhulumente, imibutho yamashishini kunye namashishini, idolophu yaseNeikeng iye yakhula yaba yenye yezona ziseko zemveliso ezityibilikayo eTshayina.”Olu luvandlakanyo olubanzi lweJinjiang ngaphakathiIdolophu yaseNeikeng inikwe liqela lovavanyo ngotyelelo, uphando, uphando, iintlanganiso, iingxoxo kunye namanye amakhonkco.

Intatheli ngemigangatho yovavanyo yeyunithi yokusingatha,Jinjiang slippers kwiinzuzo zesizwe, kwakunye nophuhlisoJinjiang Iingcebiso zoshishino lwe-slippers kunye neminye imiba, inkokeli yeqela leFUnobhala jikelele wombutho wezihlangu kwiPhondo laseujian uLi Jun.

   Jinjiang Iindaba zezoqoqosho: kweyiphi imiba ethi iqela lovandlakanyo livavanye ubukhulu becalaJinjiang iislippers?

Li Jun: Iqela lemizi-mveliso libhekiselele kumanyano lwamashishini amaninzi kunye neeyunithi ezinxulumeneyo ezinophawu oluthile kwindawo ethile, ezinesiphumo esicacileyo somlinganiselo, imisebenzi epheleleyo kunye neenkonzo ezipheleleyo.Sincamathisela okona kubalulekileyo kwisikali soqoqosho kunye nophuhliso lulonke lweshishini.Ulwakhiwo lwekhonkco lweshishini leJinjiang NgaphakathiIdolophu yaseNeikeng, isabelo semarike yeemveliso zasekhaya nakwamanye amazwe, ukwakhiwa kweqonga lenkonzo yoluntu kunye neminye imilinganiso nazo zingaphakathi kovavanyo lwethu.

Kakade ke, ishishini kuphuhliso oluzinzileyo, ishishini layo, innovation kunye nophuhliso lweshishini, uphawu olusemgangathweni, ukuveliswa okukrelekrele, ukuveliswa kweqela, ukuveliswa kwenkonzo, uqeqesho lwabasebenzi, ukuphuculwa kwemizi-mveliso, ukudityaniswa kwemizi-dolophu kunye neminye imiba yemeko, siya kuvavanya kwakhona. kwixesha elizayo isithuba sexesha sinokulindelwa.Ngoku,NUmzi-mveliso we-eikeng slippers wenze iingenelo ezisibhozo, ezinje ngesikali, iimveliso, uthutho lwengingqi, indlela, uphawu, imarike, ukhuseleko lokusingqongileyo kunye nokusungula izinto ezintsha.Kukholelwa ukuba umsebenzi oqhubekayo onzulu kunye nocokisekileyo unokukhokelela kwiqela lemizi-mveliso elineemveliso ezidumileyo, amashishini adumileyo kunye needolophu ezidumileyo.

Jinjiang Iindaba zezoQoqosho: xa kuthelekiswa nezinye iindawo ezivelisa i-slipper e-China, zeziphi iimpawu kunye nezibonelelo ezizenzayoJinjiang umtyibilizi unayo?

Li Jun: Olona phawu lukhulu lweJinjiang i-slippers kukuba iimveliso zizityebi kuyilo, iindidi kunye nomgangatho.Iimveliso zinokuba yiJapan, iYurophu amanye amazwe abathengi bathanda, ibonisa ukubaJinjiang iimveliso ze-slippers zinenzuzo ethile kunye nokukhuphisana.Ngokuqinisekileyo, le nzuzo ikwayeyona nto ifanele ithethe ngoku.Amashishini kufuneka enze iimveliso ezilungileyo, iimveliso ezibuthathaka, iimveliso ezikumgangatho ophezulu, ukutshintsha imbonakalo yesiphelo esisezantsi semveliso yaseTshayina.

Ukususela ngo-1998,Jinjiang yabizwa ngokuba yi “Shoe Caumgodial of China”, enobuchwepheshe bokwenza izihlangu kunye nekhonkco leshishini, eyona ngongoma iphambili yokuba iChina Leather Association ithathele ingqalelo uphuhliso lwexesha elizayo.Jinjiang ishishini le-slipper, kwaye oku kukwaluncedo ukuba ezinye iindawo zokuvelisa i-slipper azinayo.Ngaxeshanye,Mabantu be-innan bathanda ukulwa kwaye banobuganga bokuphumelela umoya unzulu kumongo wethambo, uxabisekile, ndiyakholelwa ukuba ubukho balo moya,Jinjiang ishishini leslippers lingasinika izinto ezothusayo.

   Jinjiang Iindaba zoQoqosho: Zeziphi iingcebiso iqela lovandlakanyo elinalo kuphuhliso lwexesha elizayo lweJinjiang ishishini lokutyibilika?

Li: imveliso isesisiseko sezinto zonke, ayinakwahlulwa kuphando kunye nophuhliso kunye noyilo lwemveliso, kwaye sinethemba lokubaJinjiang Ishishini le-slippers linokunyusa utyalo-mali kuphando lwemveliso kunye nophuhliso, ngokusebenzisa izixhobo ezitsha ezisebenzayo, itekhnoloji entsha kunye nokutsha, ukukhuthaza ixabiso elingaphakathi lemveliso, ukomeleza ukwakhiwa kweqela loyilo, ukwazisa okanye uqeqesho lwetalente yoyilo lobuchwephesha, ukwanda kokusetyenziswa kwemveliso. izixhobo zoyilo ezifanelekileyo.

Kuphela luphuhliso oluluhlaza noluzinzileyo olunokuzisa amandla amatsha kwishishini.Jinjiang Ishishini le-slipper lifuna ukukhawulezisa ukwakhiwa kwenkqubo yokulinganisa, ukomeleza ulawulo lomgangatho wemveliso, ukuphucula rhoqo inkqubo yokuvelisa uhlaza, kunye nokudala ikhonkco lemveliso eluhlaza.Ngaxeshanye,Jinjiang inokukhawulezisa ukucwangciswa kwepaki yemizi-mveliso ye-slippers, inyuse ngakumbi inguqu yemizi-mveliso kunye nophuculo, kwaye ikhuthaze ngenkuthalo ukulungiswa kolwakhiwo lwemizi-mveliso.


Ixesha lokuposa: Aug-17-2021